CHANGE YOUR MIND COACH project (M_Coach) was funded by the EU and co-funded by the Creative Europe Programme of the European Union. The M_Coach project developed an online platform for sport agents with the objective of identifying discriminatory behaviours expressed by athletes between 16 and 21 years of age.
As part of the communication and knowledge transfer strategy, this document has the objective to inform policy makers and decision makers at all levels, from local to regional to trasn-national, about key conclusions of the project. Based on the feedback collected, the policy recommendations should be taken into consideration from policy makers, sport organizations/ clubs, local authorities and the general public on how to better manage diversity and what needs to be done in sport to improve the added value it has in our lives. The purpose of the policy recommendations is to compile the feedback received on how sports can significantly contribute to the change in the mentality of young adults and promote a society of tolerance, acceptance to diversity and inclusiveness.
The M_Coach Project aims to develop a training course for sports agents (coaches and technicians) with the aim of identifying discriminatory behaviours expressed by athletes between 16 and 21 years of age.
The project developed the appropriate tools and methodologies so that sports agents can, through the use of appropriate and targeted examples, be aware when one of their athletes shows intolerance and non-acceptance, which can lead to the marginalization of their peers, and introduce sports-related practices/activities/tasks they engage in in order to address this behaviour.
The project ran from January 2020 to December 2022 (there was a one-year extension due to the Covid-19 pandemic).
